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In-depth guides, industry insights and product news from the Partnerfy team.

Marketing | 21.10.2026 · 14 min read

Does Google Penalize AI Content? The October 2026 Guidance Update and the September 2026 Spam Update Explained

What did Google's 1 October 2026 update to its generative AI content guidance and the September 2026 spam update, completed on 8 October, actually change? We cover what changed, what didn't, how to diagnose a traffic dro...

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Software

21.10.2026 · 20 min read

What Is PHP2Shell? Critical PHP Vulnerabilities (CVE-2026-109618 / 109619) and How Partnerfy Responded

PHP2Shell is a pair of critical PHP vulnerabilities that allow remote code execution without authentication. We explain how the flaws came t...

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Software

25.08.2026 · 15 min read

Mikro V17 Closed Direct Database Access: Migrating Your Integration to the API (2026)

Mikro V17 makes the official Mikro Desktop API the primary, supported integration channel over direct SQL — but a documented DB-name excepti...

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Software

25.08.2026 · 18 min read

Integrating a Virtual POS (iyzico/PayTR) into Custom Software: 3DS, Secure Webhooks & Reconciliation

A production-ready virtual POS integration (iyzico/PayTR) is far more than "calling an API." It has to solve four problems at once: wiring u...

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Software

25.08.2026 · 17 min read

Connecting Your E-Commerce Site to ERP & E-Invoicing (2026): Ready-Made Connector or Custom API Bridge?

Connecting your e-commerce store to ERP and e-invoicing comes down to one question: is your store on a platform a ready-made connector suppo...

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Marketing

25.08.2026 · 14 min read

SEO or GEO? Wrong Question: The 2026 Budget-Split Guide for B2B Software Firms

"SEO or GEO?" is the wrong question. Because of RAG, AI answer engines only cite what lives in the search index — so SEO is GEO's prerequisi...

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Software

02.08.2026 · 6 min read

Why Premium Software Engineering Matters on Large-Scale Projects — and the Partnerfy Difference

Large projects fail from a lack of engineering discipline, not features. What does premium software engineering mean, what is the hidden cos...

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Software

02.08.2026 · 6 min read

Zeroing Out the Cost of Building a Software Team: How B2B Closed-Loop IT Infrastructures Work

Building your own software team costs far more than salaries: recruiting, idle capacity and technical debt. How does a closed-loop B2B IT in...

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Artificial Intelligence

30.07.2026 · 12 min read

EU AI Act Article 50 Is Now in Force: Mandatory AI Transparency from August 2, 2026 and a Compliance Guide for Agencies

A widespread misconception says the EU AI Act's transparency rules were pushed to December, so there's no rush. That reading is wrong—and it...

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Software

30.07.2026 · 17 min read

Custom ERP and CRM: The Software Adapts to You, Not You to the Software

"It's not in the module" is the most expensive sentence in any off-the-shelf ERP project. Here's the hidden cost of process compromise, the...

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Artificial Intelligence

27.07.2026 · 11 min read

How to Measure AI Search Traffic in GA4: Tracking ChatGPT, Perplexity, and Gemini Visitors in Your CRM

ChatGPT and Perplexity send you leads, but they vanish into "Direct" in GA4. A practical guide to custom channel groups, regex, UTM, and CRM...

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Software

24.07.2026 · 13 min read

What Is a Software Partner? A Guide to Software Development Partnership for Agencies and Software Houses

What is a software partner and how does a software development partnership work? An honest guide for agencies and especially small software...

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